Kai Cenat explains why declined offers from major streaming platforms—including Netflix, Amazon Prime Video, and Tubi—to bring his “Streamer University” project to their services.
He says he wanted to maintain full creative control and preserve the authenticity of the experience. Cenat emphasized that he wanted the program to remain grounded, spontaneous, and true to its roots, rather than becoming a polished reality TV show under corporate oversight.
“Streamer University,” held from May 22 to 25, 2025, at the University of Akron, was an all-expenses-paid bootcamp aimed at mentoring aspiring content creators. The event featured 120 in-person participants and thousands of virtual attendees, with sessions led by notable creators like DDG, Duke Dennis, and cookingwithkya.
Cenat’s decision sparked mixed reactions online. Some critics argued that he missed out on significant financial opportunities, suggesting he “lost millions” by turning down the deals. Others praised his commitment to creative independence and the empowerment of individual creators.
The event concluded with a surprise pre-recorded message from Drake, who commended Cenat’s vision and the unique nature of “Streamer University.”
“To be able to organize this incredible academia event and gather you all together in one place is something that has never been done before,” Drake said. “It’s an extraordinary feat, and I want you all to show the most love that you possibly can for your Dean, the one and only Kai Cenat.” He continued by calling streaming a legitimate profession. He referred to it as the “ideal” profession, adding that viewers at home are witnessing the next shift in media.
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